Candice Aragon Joins PSA as Director of Marketing
WESTMINSTER, CO – AUGUST 13, 2019 – USAV, a division of PSA, today announced the addition of Candice Aragon as Director of Marketing. Aragon will oversee all marketing and communications strategies for both USAV and PSA.
“I’m thrilled to accept this position which is a perfect fit for my skillset and passions in an industry that, while new to me, has many similarities to those I have previously worked in,” said Aragon. “I am so impressed by the work the PSA and USAV teams do and excited to be part of the momentum in such a poignant time in the industry.”
Aragon brings over 10 years of marketing and public relations experience, serving in marketing leadership roles in the credit union industry for the past five years. She has also held public relations positions at Realtor.com and Promocodes.com. In past roles, Aragon has overseen traditional marketing, media relations, digital marketing, social media, content strategy, technology integrations, corporate communications and more.
“The USAV team is excited to work with Candice,” said Chris Salazar-Mangrum, managing director of USAV. “Candice’s strong background in digital marketing, public relations, marketing strategy and culture development will be a huge asset to the USAV team and help further enable our success.”
Aragon received a Bachelor’s degree in Communication and Political Science from California Lutheran University and a Master’s in Strategic Public Relations from the University of Southern California.
USAV is a division of PSA, the world’s largest systems integrator consortium made up of the most progressive security and audio-visual systems integrators in North America. Combined, PSA members boast over 400 branch locations, employ over 7,500 industry professionals and are responsible for over $4.5 billion annually in security, fire, life safety and pro audio-visual installations. USAV bonds pro audio-visual affiliates together as an elite industry team. With integrator members through the U.S. and Canada, partnerships with top proAV manufacturers and service providers, and alignment with leading industry associations, the advantage USAV provides is unparalleled by any other industry association. USAV integrators provide clients with the benefit of a nationwide network of proAV specialists and personal relationships with local AV experts. For more information, visit www.usavgroup.net.